{"id":6584,"date":"2023-11-24T12:51:20","date_gmt":"2023-11-24T12:51:20","guid":{"rendered":"https:\/\/blog.havaianas-store.com\/?p=6584"},"modified":"2023-11-24T13:17:31","modified_gmt":"2023-11-24T13:17:31","slug":"compras-black-friday","status":"publish","type":"post","link":"https:\/\/blog.havaianas-store.com\/pt-pt\/compras-black-friday\/","title":{"rendered":"Compras da Black Friday: guia completo"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>Nos \u00faltimos anos, temos visto como a presen\u00e7a da <strong>Black Friday e das suas ofertas<\/strong> est\u00e1 cada vez mais difundida em todas as lojas, tanto online como locais. <strong>Este dia de ofertas especiais<\/strong> chegou para ficar, e n\u00e3o apenas por um \u00fanico dia, pois cada vez mais neg\u00f3cios optam por <strong>alargar essas ofertas e descontos<\/strong>, por vezes, at\u00e9 durante todo o m\u00eas de novembro.<\/p>\n\n\n\n<p>E \u00e9 que cada vez mais fam\u00edlias aproveitam as <strong>ofertas da Black Friday<\/strong> para poupar principalmente para as despesas de Natal. De acordo com os relat\u00f3rios de v\u00e1rias empresas e consultoras, as fam\u00edlias podem gastar entre 35% e 44% a mais nas <strong>compras da Black Friday<\/strong> deste ano, em compara\u00e7\u00e3o com o que gastaram em 2022.<\/p>\n\n\n\n<p>Uma cifra que destaca a evid\u00eancia de que, a cada ano, esta celebra\u00e7\u00e3o ganha muito mais for\u00e7a. A seguir, contamos-te <strong>tudo o que precisas de saber sobre a Black Friday<\/strong>.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Black Friday: o que \u00e9?<\/strong><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Pode ser que at\u00e9 agora tenhas ouvido falar muito sobre a Black Friday, mas sabes o que \u00e9 exatamente? Este dia de <strong>descontos especiais<\/strong> vem dos Estados Unidos e marca o<strong> in\u00edcio da temporada natal\u00edcia<\/strong> no pa\u00eds. As compras da Black Friday servem para medir de forma n\u00e3o oficial o consumo do pa\u00eds, pois os n\u00fameros que produz permitem <strong>medir a sua sa\u00fade econ\u00f3mica<\/strong>. Um indicador que atualmente tamb\u00e9m \u00e9 considerado na Europa.<\/p>\n\n\n\n<p>Embora seja verdade que os descontos ap\u00f3s o Dia de A\u00e7\u00e3o de Gra\u00e7as j\u00e1 eram tradicionais no final do s\u00e9culo XIX, a origem do termo Black Friday \u00e9 um pouco posterior. Mas, <strong>por que se chama Black Friday<\/strong>?<\/p>\n\n\n\n<p>Segundo contam, o termo foi cunhado como refer\u00eancia \u00e0 <strong>mudan\u00e7a de tend\u00eancia<\/strong> que ocorria nos<strong> livros de contas<\/strong> dos neg\u00f3cios ap\u00f3s a sua celebra\u00e7\u00e3o. Enquanto os n\u00fameros em muitos deles estavam a vermelho devido \u00e0s perdas, uma vez celebrada a Black Friday, passavam a negro, indicando os lucros obtidos com esses descontos.<\/p>\n\n\n\n<p>Hoje em dia, este continua a ser um dia assinalado tanto para comerciantes como para consumidores, pois representa a possibilidade de obter algumas das melhores ofertas que se podem encontrar durante todo o ano e uma grande <strong>inje\u00e7\u00e3o econ\u00f3mica para os neg\u00f3cios<\/strong>.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Quando \u00e9 a Black Friday?<\/strong><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Como j\u00e1 dissemos, estes descontos t\u00eam sido celebrados desde finais do s\u00e9culo XIX. Mas atualmente, <strong>que dia \u00e9 a Black Friday<\/strong>? No s\u00e9culo XX, estabeleceu-se que <strong>a sexta-feira ap\u00f3s a quarta quinta-feira de novembro<\/strong>, data em que se celebra o <strong>Dia de A\u00e7\u00e3o de Gra\u00e7as<\/strong>, era a data ideal para a celebra\u00e7\u00e3o deste dia especial de compras e descontos.<\/p>\n\n\n\n<p>Uma tradi\u00e7\u00e3o que encontrou ra\u00edzes mesmo al\u00e9m das fronteiras do pa\u00eds americano e que nos \u00faltimos anos tem ganho espa\u00e7o no calend\u00e1rio comercial europeu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>O que comprar na Black Friday: ofertas e descontos<\/strong><\/h2>\n\n\n\n<p>Imagina conseguir aquilo que sempre quiseste a um <strong>pre\u00e7o incr\u00edvel <\/strong>gra\u00e7as \u00e0s <a href=\"https:\/\/www.havaianas-store.com\/pt\/pt\/black-friday?utm_medium=referral&amp;utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>ofertas da Black Friday<\/strong><\/a>. N\u00e3o te parece um plano fant\u00e1stico? Para n\u00f3s, certamente que sim, mas temos um problema. N\u00e3o conseguimos esperar pela sua chegada e, desde j\u00e1, <a href=\"https:\/\/www.havaianas-store.com\/pt\/pt\/pre-black-friday?utm_medium=referral&amp;utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">podes encontrar descontos at\u00e9 70% na nossa loja online<\/a>.<\/p>\n\n\n\n<p>J\u00e1 sabes que as nossas <a href=\"https:\/\/www.havaianas-store.com\/pt\/pt\/chinelos?utm_medium=referral&amp;utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>chinelas Havaianas<\/strong><\/a> s\u00e3o um cl\u00e1ssico indispens\u00e1vel em qualquer guarda-roupa e que adoramos em todas as suas vers\u00f5es: lisas, estampadas, metalizadas, com glitter&#8230; Por isso, podes encontrar at\u00e9 modelos exclusivos online entre os <strong>descontos da Black Friday no nosso site<\/strong>.<\/p>\n\n\n\n<p>Os <a href=\"https:\/\/www.havaianas-store.com\/pt\/pt\/acessorios-all?utm_medium=referral&amp;utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>acess\u00f3rios<\/strong><\/a> tamb\u00e9m t\u00eam um lugar entre os produtos que podes encontrar para as tuas <strong>compras da Black Friday<\/strong> no nosso site. Pr\u00e1ticas mini-bolsas para sair durante o ver\u00e3o ou ir \u00e0 piscina. Mas tamb\u00e9m carteiras, capas de passaporte para a tua pr\u00f3xima viagem ou malas a tiracolo para ires muito mais confort\u00e1vel. Tu escolhes!<\/p>\n\n\n\n<p>Mesmo que estejas \u00e0 procura de um<strong> fato de banho novo, roupas confort\u00e1veis para ir \u00e0 praia ou fazer caminhadas<\/strong>, ou uns novos t\u00e9nis com os quais possas caminhar confortavelmente em casa.<br>Poder\u00e1s encontrar todas estas pe\u00e7as na sele\u00e7\u00e3o que fizemos para que nesta <strong>Black Friday<\/strong> possas aproveitar ao m\u00e1ximo todos os nossos descontos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mergulha na Black Friday com o nosso guia completo: descobre a origem, as melhores ofertas e prepara-te para um banquete de descontos nas tuas compras.<\/p>\n","protected":false},"author":3,"featured_media":6578,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[],"class_list":["post-6584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-curiosidades-pt-pt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>O teu guia definitivo para as compras da Black Friday | Blog Havaianas<\/title>\n<meta name=\"description\" content=\"Mergulha na Black Friday com o nosso guia completo: descobre a origem, as melhores ofertas e prepara-te para um banquete de descontos nas tuas compras.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.havaianas-store.com\/pt-pt\/compras-black-friday\/\" \/>\n<meta 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